Kelly Mullaly
Marketing & Communications Coordinator

Kelly comes to the Synapse team from a varied background of leadership, administration and creative production in the for-profit and non-profit sectors including 4-H PEI, the PEI Humane Society, CBC Television, and YTV.  She is looking forward to sharing the Synapse success story in our mission to Connect, Collaborate and Create.

Kelly can be reached at: or 902-894-2878

Carolyn Prime
Office Administrator

Carolyn Prime is the Synapse Office Administrator, having most recently worked with the University of Prince Edward Island (UPEI) in a variety of senior clerical roles.  She previously held positions with the Innovation Technology Association of PEI (ITAP), the Summerside Chamber of Commerce and commercial radio stations in New Brunswick, Nova Scotia and PEI.  She can be reached at: or 902-894-2878.

Maria Steele, MBA, P. Eng.
Technology Transfer and Industry Liaison Officer

Maria completed her certificate in Engineering at UPEI and finished her bachelor's degree in Engineering Science at the University of Toronto with a specialization in Aerospace Engineering.  She also has her MBA from McMaster University, specializing in Management of Innovation and New Technology and is registered as a Professional Engineer with Engineers PEI.

Prior to joining Synapse,  Maria worked in the aerospace industry for 13 years focussing on internal cooling and ventilation for gas turbine engines.  She also worked on carbon seal analysis, anti-icing technology, and certification for airworthiness authorities. Through her aerospace career, she was involved in both lean manufacturing and product development.  Some memorable experiences involve flying onboard experimental flight test aircraft to monitor engine tests.

Maria also worked in the IT sector overseeing support agreements for software clients and managing a call center.  As a certified Project Management Professional, she has experience overseeing projects of various sizes, managing stakeholders and delivering quality results.    

Maria lives in Sherwood with her husband Mark and their three children, Logan, Ella and Kalum.

Maria can be reached at: or 902-620-5032.

Marc Richard, PhD
Technology Transfer and Industrial Liaison Officer

headshot of Marc Richard, PhDMarc’s years of combined industry and academic experience are ideally suited to his role at Synapse, which he began in January 2018. During his career, he has helped take multiple products from conception and design through to scientific and regulatory validation, and eventually to patent protection and commercialization.

In the seven years before joining Synapse, Marc worked as a research scientist and project manager for a Charlottetown-based bioscience company. There, he was instrumental in the R&D of novel drug candidates for neuropathic pain as well as the development and commercialization of a line of natural health products targeting neurodegenerative disorders.

During his post-doctoral fellowship at the University of Prince Edward Island, Marc was Project Coordinator for the UPEI-based Atlantic Centre for Bioactive Valuation, focusing on designing and implementing novel assays of stroke for commercial use. He obtained a BSc in Biology from Mount Allison University, followed by an MSc and PhD in Pharmacology from Dalhousie University.

Marc can be reached at: or 902-894-2877.

Justin Moores, PhD
Chief Executive Officer

Headshot portrait of Justin Moores

Justin has been Chief Executive Officer of Synapse, UPEI's commercialization office, since January 2017. 

Referring to himself as a "recovering geneticist", he pursued doctoral studies in that field before pivoting to a new career in technology transfer and business development. 

Prior to Synapse, he managed strategic accounts and directed tech transfer and business development activities with private industry, academia, government and scientific communities at Mitacs in Ottawa.  

Justin's understanding of innovation funding at national and international levels, as well as his experience developing productive relationships spanning multidisciplinary fields enables him to lead the Synapse team in their mission to move ideas forward faster on and off the UPEI campus.  

Justin can be reached at: or 902-394-6739.